Your trusted software, services & support partner

  • Marketing campaigns. Plan marketing campaign strategy based on budgets and expenses, promotion codes, target products, marketing collateral, and more.
  • Create lists. Create and manage lists for specific campaigns or for future use by any campaign. Create lists using existing customer information or importing contact information from various sources into a single repository.
  • Qualify lists. Query lists to locate accounts that meet specific criteria.
  • Campaign templates. Create a campaign and re-use it as a template for future campaigns.
  • Campaign execution. Track campaign activities, import leads, convert leads to opportunities, view cost and performance data, and more.
  • Track marketing information. View campaign performance reports; assess campaign success based on opportunities, cost versus payoff, and other criteria; and analyse marketing results.

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" By working in partnership with Maxima, we have been able to develop in-house skills to meet some of these needs; primarily 1st line support. However the option of employing specialist staff to fulfill part time functions made no financial sense and would have introduced significant risk to the running of our production system. For us the service offered by Maxima made perfect sense. "